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A Marketing Masterclass With Aditya Save
“It is possible to disproportionately colour consumers’ opinion about yourself.”
It is okay to make mistakes, rather I would say everyone should make mistakes! What matters is that we must learn from them. During my conversation with pro marketer Aditya Save, he got candid about his failures. What stood out most for me was not only Aditya’s confidence in taking risks but also his humility toward continuous learning.
Aditya has previously worked with big brands such as Shaadi.com, Marico & GSK where he’s held senior leadership positions. Having made his mark in the corporate world, Aditya is now the co-founder of Agilio Labs - a startup studio that works with experts to launch innovative & successful startups.
He calls himself a student of human behavior & has a keen interest in how technology is helping scale brilliant ideas faster. Aditya Save is also an angel investor and has invested in and incubated ideas for about 8 years now.
Other Ways to Listen:
Some of the things he shared:-
An open and autonomous work culture encourages employees to take risks & achieve higher performance.
The difference between risk & uncertainty.
How to create a distinctive brand image, in a market with several competitive & similar products.
How to tap into consumers as a source of learning.
Before you go……the analytics only tell me so much, I want to hear what you feel and think about the conversations.
Mail me at firstname.lastname@example.org with your comments & feedback or if you just want to hear my comments on your startup idea - I love getting your emails!
Until the next founder's thesis📕,
Your host, AD