Aggregating supply and demand of logistics | Pickrr
There are two broad themes of how startups disrupt traditional businesses. They either take the path of disintermediation or they take the path of intermediation.
D2C brands like Mamaearth or boAt are taking the path of disintermediation - they are removing middlemen and want to sell directly to the customer.
On the other hand, Zomato is following the path of intermediation - it has inserted itself as a middleman between consumers and restaurants.
You might think that intermediation is bad, but intermediaries exist because they add value. None of us are going to go back to ordering food by calling restaurants because Zomato does such a fabulous job of it.
In the logistics space, Pickrr is doing something similar - they have built an asset-light logistics platform that aggregates logistics service providers and companies seeking logistics services.
Gaurav is a serial entrepreneur whose first venture was in the B2B Saas space. He talks about the lessons from his decade-long journey as an entrepreneur and about selling Pickrr to the logistics unicorn Shiprocket for a cool $200 mn.
Other Ways to Listen:
Apple Podcast | Amazon Music | Google Podcast
Some of the things he shared:-
Building Asset Light business models
The business case for aggregation platforms
GTM and scale-up of an enterprise product
How to think about acquisition offers
Additional readings:-
How Pickrr Is Helping Iron Out Cash-On-Delivery Lag For D2C Brands
Gaurav Mangla of Pickrr on how to swiftly navigate through the high volume of orders
Decoding Pickrr’s Product Strategy To Get Ahead In A $15 Bn 3PL Market
How Pickrr Is Empowering Ecommerce Brands Capitalise On The $400 Bn India Opportunity
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Mail me at ad@thepodium.in with your comments & feedback or if you just want to hear my comments on your startup idea - I love getting your emails!
Until the next founder's thesis📕,
Your host, AD