Empowering India's SMEs | Instamojo

‘Jo bhi karunga, usme khush rahunga, kidhar bhi mein kaam karu, I want to be happy.’

It’s amazing when we are able to bring together our careers & our passions. This is exactly what I thought of when talking to Akash Gehani of Instamojo. His passion for business is infectious & shines through.

This is the story of an intelligent boy who grew up in the suburbs of Mumbai with one mantra- ‘never take yourself seriously’.

But when it came to starting a business, Akash was very serious about helping small and micro businesses to grow and help them trust the internet. Instamojo started with Payment Links – a simple URL that one can copy and paste anywhere on the internet and receive payments online via any payment mode. 

Today Instamojo has 3 Million+ payment links, 50,000+ online stores and a 5 million+ monthly reach.

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Some of the things he shared:-

• How to stick to your vision when faced with fast up-scaling options

• Networking the right way to help your business grow.

• Being persistent with ideas in spite of initial failures

• How to keep constantly learning from your environment 

Additional readings:-

1. 55% consumers shop from D2C brands at least once a month

2. Instamojo: Making it possible for small businesses to go online

3. Instamojo launches landing page creator to help MSMEs build D2C websites

You may be interested in these other stories in the Fintech space:

1. Akash Sinha shares his journey of building Cashfree, the Bengaluru-based startup

   building the pipes for seamless digital transactions.

2. Deepti Sanghi shares her story of building Kodo, the corporate card startup attempting to become a “finance friend at scale”.

3. Anubhav Jain shares his journey of building Rupifi, the tech-enabled SME lender creating a level playing field for small businesses in India.

Before you go……the analytics only tell me so much, I want to hear what you feel and think about the conversations.

Mail me at ad@thepodium.in with your comments & feedback or if you just want to hear my comments on your startup idea - I love getting your emails!

Until the next founder's thesis📕,

Your host, AD