Never Settle | Pee Safe

"You cannot build a brand single-handedly.” - Vikas Bagaria

Entrepreneurship is alluring, but it is no cakewalk. In discussions about leadership, the phrase “lead from the front” is often used but what does it really mean to lead from the front? Well, I came to a realization of what this term really means in my conversation with Vikas Bagaria of Pee Safe.

An awe-inspiring leader, bold & humble at the same time, interviewing Vikas Bagaria was an enlightening experience.

Vikas Bagaria is the founder of Pee Safe - India’s leading personal hygiene brand on a mission to empower women with good health and easy hygiene solutions. With several accolades already under its belt, Pee Safe was recently also awarded The Best SMB Brand of the Year by Amazon India. 

A serial entrepreneur with over 23 years of business acumen, Vikas believes in leading from the front and never settling or giving up on his goals.

Vikas shared his entrepreneurial journey & the events that shaped him as a business leader. 

Some of the things he shared:-

• Being persistent in chasing your dreams and never settling for a “No” 

• Taking failures in stride and treating them as a stepping stone to success

• Not letting your pedigree, race or economic situation define your ability or future

• Leading your team from the front

• How building a B2C brand is a continuous learning process

Listen to the episode:

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Additional readings:

1. How A Husband's Love For His Wife & Her Well-Being Brought Pee Safe To Life & Helped Tons Of Women

2. Interview: Vikas Bagaria, founder, Pee Safe

3. How PeeSafe is making Indian restrooms more women-friendly

You may be interested in these other stories in the D2C Space:

1. Shantanu Deshpande shared the journey of building India’s leading D2C shaving brand for men - Bombay Shaving Company ($50 mn raised so far)

2. Deep Bajaj shares the journey of scaling up the feminine hygiene D2C brands PeeBuddy & Sirona (majority stake acquired by good glam group for Rs. 100 cr)

3. Mohit and Malika share the journey of scaling up the D2C wellness products brand - The Moms Co (Acquired by Good Glamm Group for $ 67 mn)

4. Anurag Kedia shares the journey of scaling up the premium beauty products D2C brand Pilgrim.

5. Shauravi Malik shares the journey of coming back to India and building the D2C healthy food brand - Slurrp Farm ($10 mn funds raised so far)

6. Hitesh Dhingra shares his journey of scaling up the Men’s grooming D2C brand - The Man Company ($10.5 mn raised so far)

Before you go……the analytics only tell me so much, I want to hear what you feel and think about the conversations.

Mail me at ad@thepodium.in with your comments & feedback or if you just want to hear my comments on your startup idea - I love getting your emails!

Until the next founder's thesis📕,

Your host, AD