Productizing Ayurveda with global ambitions | The Ayurveda Company

This episode is about how one couple’s accidental encounter with Ayurveda birthed a thriving D2C Ayurveda empire in India!

Param Bhargava had tried everything to help his wife Shreedha Singh with her chronic skin issues when they accidentally discovered Ayurveda as a sustainable long-term solution to her condition.

This experience of discovering Ayurveda was so powerful that it led to the birth of D2C Ayurveda brands - Khadi Essentials and The Ayurveda Company.

From personal skin allergy woes, The Ayurveda Company emerged as India's first Ayurvedic start-up, securing seed funding from industry leaders. 

It blends ancient wisdom with modern health practices, presenting Ayurveda not just as a remedy but as a holistic lifestyle choice.

In our conversation, Param talks about the journey of discovering product-market fit and taking the brand from zero to one, and then from one to hundred.

Other Ways to Listen:

Apple Podcast | Amazon Music | Google Podcast

Watch the full episode on YouTube

Additional readings:-

1.How The Ayurveda Co is bringing high quality, affordable Ayurvedic solutions to the masses

2.Rapid fire with Param Bhargava, co-founder of the Ayurveda company

3.How The Ayurveda Co carving a distinct path in the Ayurveda wellness landscape

4.Learning, wisdom and experience: How an ayurveda startup from India is winning on the global front

Before you go……the analytics only tell me so much, I want to hear what you feel and think about the conversations.

Mail me at ad@thepodium.in with your comments & feedback or if you just want to hear my comments on your startup idea - I love getting your emails!

Until the next founder's thesis📕,

Your host, AD